Everything about a puppy is under construction: brain, eyes, coat, gut. DHA is the omega-3 most tied to that construction work, and the honest version of this page starts with: talk to your vet first.
DHA is the omega-3 most concentrated in neural and retinal tissue, which is why it is the one added to puppy formulas and studied for developing dogs. But puppies are not small adults: their food may already include omega-3s, and their dosing margin is narrower. That is why our puppy guidance is unusually short: bring the EPA and DHA numbers from your bottle's label to your vet and let them set the amount for your puppy’s breed, size, and diet.
Three of the most-reviewed dog fish oils on Amazon, each with more than 13,000 owner reviews. Whichever you choose, dose by the EPA+DHA on its label, not the total oil.